Online Content Marketer - Tradus

We're looking for a skilled, curious and passionate Online Content Marketer - Tradus who wants to make a difference.

Amsterdam, Netherlands

Marketing and Communications

Online since Mar 6, 2018

Tradus is a global marketplace for used heavy machinery and commercial vehicles. We connect buyers with sellers to facilitate for successful transactions. Users of Tradus will get access to the worldwide network of marketplaces that are operated by the OLX group, the #1 classifieds business in the world. Tradus and OLX have a combined audience of about 300M active users in over 40 countries.

The role

You will be responsible for driving traffic and getting Tradus found by heavy machinery buyers and sellers. To reach these goals, you’ll create engaging content for, social media, e-mail and more channels.

What will you do?

  • Generating awareness and traffic through great content
  • Producing content for several online channels (website, social, e-mail and more)
  • Distribution of content across channels and amplifying reach among target audience
  • Coordinating content partners (such as advertising agencies and translation agencies)
  • Setting up campaigns end-to-end (plan/create/execute/report)
  • Link building/blogger outreach
  • Creation of creative elements like images, descriptions, blogs and other copy

What will you need to be successful?

  • Degree (bachelor/master) in marketing, communications or a related field.
  • 1 or 2 years of experience in content marketing, preferably in B2B ecommerce/online classifieds (or similar) and international player
  • Tech savvy; no need to be able to code but you should be familiar with basic principles of HTML and CSS
  • Experience with graphic design, know how to use tools like Photoshop/Illustrator to create attractive visual content
  • Solid copy writing skills
  • Understanding of online marketing channels and metrics
  • Experience with Google Analytics
  • Understanding of SEO principles for content and familiarity with inbound marketing
  • Fluent/native English speaker and writer
  • Experience with emailing tools like Mailchimp or Sendgrid
  • Excellent people skills to interact with international colleagues, cross-functional teams, and third parties

What can you expect from us and what do we offer?

  • Contributing to a high growth business that is backed by OLX group / Naspers
  • International career and travel opportunities
  • A budget for conferences and education
  • Competitive salary and benefits
  • Pension Plan
  • Health Insurance
  • All the tools you need (MacBook Pro, PC, mobile phone, etc.)
  • Amazing colleagues, brilliant work culture and strong diversity
  • Great office in a fast-paced, startup environment in beautiful Amsterdam

About Tradus

Heavy machinery is big business? Yes! The global trade volume of used equipment is over $ 400 billion per year and the segment is growing double digits. Martin Scheepbouwer (CEO Classifieds, Naspers) is keen to capture the opportunity and starting a classifieds venture specifically for heavy machinery. Jorre Bonjer (ex-Bain & Company and with the OLX Group since 2013) is leading this new venture also known as ´Tradus´. The team has the sole objective to grow the business with the speed of light. Tradus received a multimillion investment from multinational Naspers, but still benefits the freedom of an Amsterdam based start-up.

About OLX Group

The OLX Group is a network of leading classifieds platforms in 45 markets, including brands like OLX, Letgo, Dubizzle, Storia, Stradia and Otomoto. The OLX Group connects people to buy, sell or exchange used goods and services by making it fast and easy for anyone to post a listing through their mobile phone or on the web. Hundreds of millions of people in local markets around the world generate more than 1.9 billion monthly visits, 37 billion monthly page views and 54 million listings every month on the OLX Group's online marketplaces.